The store for the number one mobile brand in Hong Kong opened in 2008. Both the 3-dimensional display on façade and the interior design reprise the water droplet motif of the brand`s logo, creating a strong impression. The wide usage of the brand`s orange, contrasting with the white floor, ceiling and furniture, highlights the different zones to guide customers. Clarity, transparency and fluidity reflect the brand`s essence, the inspiration for the interior, displays, lighting and the facade, consistency in communication.
HONG KONG, CHINA